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MedEntry HPAT Preparation is an organisation committed to helping students enter health science courses such as medicine. We are a team of academics, doctors, health science students and professionals with experience and expertise in test development, measurement and analysis. We have used our collective knowledge of entrance procedures (such as the HPAT) and the health profession to create a comprehensive program. This internationally trusted program has been remarkably successful in helping students achieve their goals.
DescriptionA Marketing Manager is required to reinforce the MedEntry brand across Australia, New Zealand, Ireland and globally.
To establish and reinforce the MedEntry brand across Australia, New Zealand, Ireland and globally through online and offline marketing, media and PR channels. The primary goals of this integrated marketing effort is to raise the brand-awareness of MedEntry, generate relevant leads and report to the senior management team.
- Build partnership and engagement with relevant institutions to gain brand presence eg. school talks, career exhibitions, parent groups
- End to end project management of events, from the preparation of marketing collaterals to on site event coordination
- Co-ordinate public relations campaigns, press release launches and media relations
- Generate relevant content for targeting various markets across online and offline platforms
- Monitor consumer and industry trends
- Provide advice on digital marketing strategies including social media platforms and websites
- Establishing clever and intuitive brand assets and designs for marketing campaigns
The essential requirements for this position include:
- At least 2-3 years of working experience in marketing
- Strong experience in content generation, copy-writing and proof-reading
- Strong experience in driving the results of online and offline marketing efforts
- Experience in the education sector
- Experience in public relations or media relations
- Interest and expertise in digital marketing tools such as SEO, SEM, EDM, GTM and FB Pixel